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I need to inform you that I will be taking a break from posting new content. Meantime, check out my Facebook with over 28,000 followers, Twitter X with over 60,000 followers, LinkedIn with over 2,000 professional connections, and my Podcast has over 100,000 listeners in radio stations and podcast platforms.. If you need to contact me, please email me at ashaikh1996@gmail.com or use the form found here to send a message to me. I wish you all the best!

-Alex Shaikh

5/21/2023

Make Money With SEO By Alex Shaikh [eBook]

Introduction

Traffic can be said as the most important feature for a business online. If you know how to increase traffic to your website and implement it with the right action plans, you are almost guaranteed success in your internet business. Many have worked hard to design and develop their sites, but without traffic, the site is pretty much useless.

While getting traffic to your websites is important, you must remember that not all traffic sources are healthy. Often, people attempt to drive traffic to their business without using the proper resources such as target marketing tactics that are available online. Without the proper knowledge of how to make money while you are even sleeping, your picture-perfect blog or website is a waste of time and energy. There are several ways to drive traffic to your online business.

Can you imagine when people do online searches, that your business ranking is so high that you are the first thing they see when they do an online search? Having a business is one thing, but visibility is another. Did you know that if one thousand people visit your website daily that only one hundred are likely to think about making a purchase? This is very serious in terms of trying to make a decent living online.

There are simple things a person can do to make oneself visible online. This book will guide you through simple things that can be done to become a top high-rank site in the online community. Follow the book carefully and in no time you will see a tremendous difference in the stats on the site or blog.

Does traffic happen overnight? No! However, with simple changes, a person will almost immediately see a huge difference in page views. The ultimate goal is more business so make sure that once you get those views up that there is quality content on your site that sells.

What is SEO?

Search Engine Optimization is the process of improving the quality and amount of web traffic to a website by employing a series of proven SEO techniques that help a website achieve a higher ranking with the major search engines when certain keywords and phrases are put in the search field.

Website traffic is the most crucial part of having an online business and is a key to the success of your online business. Most online publishers know that website traffic is the number of visitors your website receives and is relatively vital for the survival of the online community.

To give you a clearer picture, consider your own internet search habits. When you want to find information, your first instinct is to use a search engine because it is the fastest and easiest way to get it. Once the search results are posted, you are far more likely to explore the links on the first page of results because they are the most relevant to what you are looking for and allow you to find what you’re looking for easily.

That is the goal of search engine optimization. To optimize your website so that the major search engines rank your site as highly as possible which, in turn, leads to a greater volume of qualified traffic. SEO can level the playing field for your business whether your business is a well-known company or a brand new business venture trying to get noticed in a competitive field. If done properly, SEO puts your site on the left side of the page where it gains instant credibility with the very people that you wish to reach.

How To Rank High On Search Engines

The Title Bar

This is one of the most often overlooked techniques to increase search engine ranking. On your homepage, what does the title bar say? If you use Internet Explorer, this is the blue bar at the very top of the window that displays your page (it may include the words “Microsoft Internet Explorer” at the end). Does your company name appear here by itself when you have more important keywords to emphasize? Worse yet, does it say “untitled”? If you want to increase the search engine ranking for that page, this area should contain the most important keywords you see on your homepage. To check the rest of your site, click on any link from your homepage and see if the words in this title bar change for each page in your site. They should – and each title bar should contain the most important keywords from its corresponding page. Note: Very long keyword strings in the title bar should be avoided – six words or less is optimal. Also, words in the title bar should not repeat more than once, and identical words should not appear next to one another.

Adding New Quality Content

Sites that have new content added on a regular basis are seen as more reliable than sites that rarely do. This also helps you to increase the amount of relevant content on your site, which also improves your rankings.

Search engines all try to list sites that contain good content. You need words on your pages to achieve a high ranking on a search engine, not eye-catching graphics. This text should contain the most important keywords that your potential customers would use to find you on a search engine. If you have very few or no words on a page where you wish to increase the search engine ranking, it is a good idea to add some, ideally around two hundred and fifty per page.

This is not always practical, but even one hundred well-written words will give you a better opportunity for a high ranking on a search engine than none. It is also important that you make certain that the words are written in a language the search engines can read. Using your mouse, bring your cursor down to the text on one of your web pages. Clicking and holding down the left mouse button (make sure you aren’t near a link) to see if you can highlight just one or two words of the text. If you can, everything is most likely fine. If nothing happens, or you can only highlight a large block, it is most likely in graphic form.

To increase search engine ranking in such cases, the graphic text needs to be replaced by standard HTML text to allow the search engines to read it. Your web expert should have no problem understanding what you require, and the transition should be fairly simple and affordable.

Meta Tags

Some people believe that meta tags are key to achieving a high ranking on a search engine. Unfortunately what used to work years ago is not as effective today. In fact, many engines ignore them completely, but they can play a limited role in some engines. To see if your site has meta tags, go to your home page. Click the “view” command at the top of the browser window. From the pull-down menu, select “source”. This should open up another window that shows your code.

Much of this may seem indecipherable, but there should be two commands there (usually near the top of the code). One of these says meta name=”description” content= and will go on to describe your company and products, and one says meta name=”keywords” content= and goes on to list applicable keywords for your site. If these tags are missing, have your web expert insert them. Again, this may not do much to increase search engine ranking, but it will not hurt.

Links

Link popularity has become increasingly important for those who wish to increase search engine ranking, with nineteen of the top twenty engines using it in their ranking algorithms. Search engines give a ranking boost to sites that have links from quality, related sites. It is like search engines give rewards for a person producing quality information over time within the online community. This is why it is important that people understand that if they produce quality, in time search engines will give them the visibility that is needed. There are numerous free tools on the web that will allow you to see what sites link to yours (just type “free link popularity check” in your favorite search engine). If you don’t have many sites linking to yours, it may be time to start a link-building campaign. This is where you find a quality, non-competing sites in your industry and ask them to link to your site. An additional benefit of link building is that these links can bring you additional, highly targeted traffic.

How To Make Money With SEO

Use Social Media Effectively

Social media is an important SEO tool that increases your search ranking so that you can make more money online.

Keyword-rich social media profiles figure high on the search results and enable searchers quickly understand what services you offer and if it fits in what they want. Build an authoritative website with social media. Authority websites attract higher rankings. Social media can also help build quality inbound links that are positive SEO signals.

Optimize for Local SEO

If you want to attract customers from a specific location, use geo-targeted keywords. Use your city name as a keyword and optimize content accordingly. For example, instead of saying “best caterer”, you could say “best caterer Florida” in your keyword. Listing in local business associations, Chamber of Commerce, etc is a good SEO tactic because such links have high authority, and searchers also consider such listings credible.

Ensure That Your SEO is Technically Sound

All your SEO efforts for earning money online can be quite meaningless if there are inherent SEO loopholes in your website. Are all your web pages internally linked? Are there any broken links? Is your page loading too slow? Do you have many images? (Google bots can’t read images, only text). Such factors may inadvertently hurt SEO and reduce your chances to earn money online.

People are searching online because they have a specific need to fulfill. They appreciate it if they are able to get the right information quickly so that they can act on it and satisfy their need. SEO allows you to do exactly this.

Add New Content All the Time

Sites that have new content added on a regular basis are seen as more reliable than sites that rarely do. This also helps you to increase the amount of relevant content on your site, which also improves your rankings. In return increases sales.

Create a Great Keyword Phrase

The first thing you should do when working on search engine optimization is to find a great keyword phrase for that page. You shouldn’t try to optimize your entire site to one keyword phrase – instead, focus on writing pages for specific keywords and phrases.

Choose a Phrase That is Popular, but Not Too Popular

When trying to decide on a keyword phrase, you want to find one that is popular but not extremely popular. This may seem counter-intuitive, but the reality is that extremely popular keywords are very desirable and so very competitive. It is better to try to optimize for keywords that you can rank higher. You will get more page views from a less popular keyword when you’re on the first or second page of the search engines than from a super popular keyword that you only make it to page fifty of search engines.

How Does Paid Traffic Work?

To get site-targeted traffic fast, paid traffic is one of the options available, but do bear in mind that this is where you have to spend money to make money. The return can be rewarding but you must know the right way of doing it. Talking about paid traffic, at the moment, Google Adwords might be the most popular and worthwhile investment. Some say that it is worth every penny that you spend on advertising. In fact, Google Adwords has become so popular that if you don’t mind paying to get site-targeted traffic, you must not miss out on Google Adwords.

How to increase traffic to a website using Google Adwords?

In Google Adwords, you pay a certain fee depending on the number of keywords your ad is using. Each time a person does a search in Google, the keyword or keywords used will generate ads on the search result page.

This method is effective in getting site-targeted traffic as visitors who do a search on Google will likely be looking at the information that your ads are offering. This Google Adwords campaign ensures that your ads are readily visible on the first page of a search result. That will ensure that your targeted traffic sees your ads. When they see your ads, there are good chances that they will click on the ads if they believe your ads can meet their demands and needs.

Now, how to increase traffic to a website using paid methods other than Google Adwords? You can also be featured in other search networks, like AskJeeves, AOL Search, and Netscape. These sites also show Adwords ads that react to searches done by visitors. There are also content networks, and non-search engine sites that feature Google Adwords, which will also carry your ads, but this is subject to the niche the site features. Your chosen keywords will determine which content network shall feature your ad. The frequency of your ad shall also be determined by your allowed budget.

Final Words

I am sure you now have a clearer idea of how to increase traffic to websites using SEO methods. One word of caution though, if you decide to use a paid method to get more traffic to your websites, you must plan it well and monitor the expenses carefully so as not to burst your budget. Many have made this fatal mistake. Don’t let it happen to you.

Once you start taking the necessary actions to improve visibility online, you will be well on your way to making money with SEO.

There are no reseller rights to this book. Copyright © 2014 by Alex Ashaikh

All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of the copyright owner.

About Alex Shaikh

Alex Shaikh
My name is Alex Shaikh. I am a loving father of 11 years old daughter and a Full-Stack Developer with over 20+ years of experience working in front-end/back-end development. You can also check me out on various social networking sites. I will make sure that I follow you back everywhere. Please check out my podcast at: https://www.alexshaikhpodcast.com

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